On Your Way delivers a comprehensive and fresh approach to Gen-Y marketing that enables credit unions like yours to educate, inspire, and reward your next generation of members.

At the hub of On Your Way is a financial education website promoted through direct mail and in-branch advertising. Beyond simply putting your logo on a canned site or printed materials, On Your Way lets you choose the look of every aspect of the program, incorporating your logo and colors throughout. As a result, On Your Way looks and feels like your very own.

On Your Way is designed to help you promote your credit union products and services. Whether in print or on the web, your offers and promotions are always in the forefront to help you connect with your Gen-Y members.

On Your Way gives your Gen-Y members rewards and incentives to visit your On Your Way website on a regular basis, to refer their friends to your credit union and to use more credit union products and services.

In less than 45 minutes, get inside information on how the program came to be, its primary objectives, and why budgetary restrictions need not be a concern with On Your Way. Tours are conducted each Tuesday and Thursday at 12:00 PM and 4:00 PM Eastern. Availability is limited, so register today!